China curbs Baidu healthcare ads business after student’s death

By Paul Carsten BEIJING (Reuters) – Chinese regulators have imposed limits on the number of lucrative healthcare adverts carried by Baidu Inc following the death of a student who underwent an experimental cancer treatment which he found using China's biggest Internet search engine. Baidu's Nasdaq-listed shares fell more than 3 percent in morning trade on Monday following the move. Healthcare accounts for 20 to 30 percent of the company's search revenue, analysts at Nomura and Daiwa said, while search revenues represented some 84 percent of the web services firm's total sales in 2015.

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